Advertising Report

From
To
Display Case Search Engine Exposures Period Display Clicks All Votes Industry Average $2.41 ROI
Dolphin, Denise 2,811 4,099 18 $9,878.59
Hams Mechanical Group 115,536 37,963 5096 $91,490.83
Humboldt County Chamber of Commerce 75,747 26,823 1211 $64,643.43
Sierra Air Inc. 1,875 1,651 9 $3,978.91
TOTAL (4) 195,969 70,536 6,334 $169,991.76
AMCPB: 17,634 TOTAL: 70,536

Legend

  • Display Case - Name of business
  • Period Display Views - Member's total display views or exposures from their online display case
  • Period Display Clicks - This is an actual action by a human (not just an exposure) to learn more
  • All Votes - When a person visits an individual display they have the option (when feature turned on) to click that they like this display or service.
  • Conservative $0.25 ROI - This display click through value is calculated at a VERY conservative $0.25 vs buying an ad at $1.00 to $2.00 industry average. We find that these reports often offset the full cost of community membership within the first 12 months from the member's launch date.
  • Industry Average $2.41 ROI - This display click through value is calculated at an industry average of $2.41. (Wordstream 2024)

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